MultiChoice has increased subscription fees for its DStv and GOtv services, despite a ruling by Nigeria’s FCCPC against such increases. The price hikes were implemented on March 1st, following an announcement on February 27th. The FCCPC has scheduled a hearing on March 6th, 2025, to address the issue and the company’s declining subscriber base.
MultiChoice, the parent company of DStv and GOtv, has chosen to increase subscription prices despite an earlier ruling by Nigeria’s Federal Competition and Consumer Protection Commission (FCCPC) declaring such an increase unacceptable. On February 27th, MultiChoice announced the rises, which were implemented on March 1st, disregarding ongoing discussions about the pricing dilemma with the FCCPC.
The FCCPC has summoned MultiChoice’s Chief Executive Officer to a hearing scheduled for March 6th, 2025, to address the company’s decision to increase fees. According to Ondaje Ijagwu, the FCCPC’s Director of Corporate Affairs, the commission had previously granted MultiChoice an extension for their appearance, but now requires the firm and relevant officers to present a comprehensive response at the hearing.
Furthermore, MultiChoice reported a significant loss in subscribers during a recent fiscal year. Approximately 243,000 subscribers reportedly chose not to renew their subscriptions between April and September 2024, attributed to economic challenges within Nigeria, resulting in a 30.77 percent decline in subscriber income for the period ending in March 2024.
In summary, MultiChoice has unilaterally decided to raise subscription fees, countering the FCCPC’s directive against such increases. This decision, amidst a decline in subscriber base and income, has prompted further investigation by the FCCPC, highlighting the ongoing tensions between the service provider and regulatory authorities. The outcome of the upcoming hearing may significantly impact MultiChoice’s operational decisions in Nigeria.
Original Source: www.advanced-television.com