Santa Catarina expects an influx of Argentine tourists in 2024 due to favorable exchange rates. Historically, Argentina contributes significantly to Brazil’s tourism, with nearly 2 million visitors last year. A substantial increase in international tourists is anticipated, with authorities projecting a 15% rise in Argentine arrivals. The peak tourist season, lasting from December to late March, is expected to be particularly busy.
Santa Catarina, Brazil, anticipates an increased influx of Argentine tourists, particularly in light of favorable exchange rates that benefit visitors from Argentina. Historically, Argentine nationals have frequented Brazil, with notable numbers visiting the coastal regions. In the previous year, Brazil recorded over 6.6 million international tourists, with approximately 1.95 million originating from Argentina, according to data from the Ministry of Tourism, Embratur, and the Federal Police.
In 2024, the state of Santa Catarina reported an influx of over 495,000 international tourists, marking a significant 71.7% rise compared to the previous year. The Secretary of Tourism for Florianópolis, Zena Becker, noted, “Argentines have been coming to Brazil, particularly to Florianópolis, since the 1980s to spend their holidays. Due to the proximity, many travel by car. Our waters are also warmer, and the exchange rate today works in their favor.”
The continued appreciation of the Argentine peso, underpinned by monetary policy from the Argentine government, has motivated increased travel to Brazil. According to Becker, there is an anticipated 15% rise in Argentine tourists visiting Florianópolis, excluding those utilizing personal vehicles or bus services from travel agencies. Florianópolis City Hall projects a total of 2.5 million tourists—domestic and international—during the peak tourist season from December to late March.
The history of Argentine tourism in Brazil, particularly in coastal areas like Santa Catarina, dates back several decades. With geographical proximity and appealing climate conditions, Brazil has consistently attracted Argentine visitors. Recent economic trends—especially the favorable exchange rate for Argentine pesos—are expected to propel an even greater number of travelers to Brazil, following a notable increase in international tourism. The previous year saw impressive statistics that underline this trend, setting the stage for continued growth in 2024.
In conclusion, Santa Catarina looks forward to a considerable rise in Argentine tourists due to favorable exchange rates and longstanding tourism ties between the countries. With officials anticipating a substantial increase in numbers, particularly in the peak season, the state is positioning itself to benefit from this trend. The historical connection between Argentina and Brazil, combined with favorable economic conditions, suggests a robust tourism season ahead.
Original Source: www1.folha.uol.com.br
