The TCF Council will send a delegation to the AISF, marking Fiji’s return to international exhibitions after COVID. The event will showcase Fiji as a sourcing hub while highlighting its unique advantages over larger competitors. Companies like Danam, Nagsun Apparel, and United Apparel are confirmed to participate in the fair from November 19-21.
The Textile Clothing and Footwear Council of Fiji (TCF Council) is preparing to send representatives to the upcoming Australia International Sourcing Fair (AISF) this month, marking a significant return to international exhibitions post-COVID. This event represents an opportunity for Fiji to reaffirm its position as a key sourcing hub for Australia, New Zealand, and the Pacific Islands. The council emphasizes the importance of the ‘Make it in Fiji’ initiative, which has revitalized the local industry over the past decade. Notable Fijian companies, including Danam (Fiji) Pte Ltd, Nagsun Apparel Fiji Ltd, and United Apparel (Fiji) Pte Ltd are confirmed to attend the show scheduled from November 19-21 at the Melbourne Exhibition Centre in South Bank, Victoria.
Fiji’s participation in the AISF is vital, as it allows the island nation to showcase its capabilities in manufacturing and design while building stronger connections with regional markets. The TCF Council highlights that Fiji has become a significant regional sourcing hub, distinguishing itself from larger competitors such as China and Bangladesh. By focusing on flexibility and quality rather than volume production, Fiji has crafted a unique selling proposition that appeals to international customers. The ‘Make it in Fiji’ campaign serves as a cornerstone for this growth, bolstering the local industry’s image and competitiveness.
In conclusion, the TCF Council’s decision to attend the AISF underscores Fiji’s commitment to expanding its footprint in the regional textile, clothing, and footwear industry. This participation is not only a response to the changing global landscape post-COVID but also a testament to the resilience and adaptability of Fijian manufacturers. With an emphasis on quality and custom solutions, Fiji is well-positioned to forge lasting business relationships at the event.
Original Source: www.fijitimes.com.fj
